Although France is not the world’s biggest producer of wine, it produces the most amount of wine by value. Many connoisseurs consider French wines to be superior to all other wines in the world. There are ten wine-making regions that produce French wines — Alsace, Bordeaux, Burgundy, Champagne, Languedoc-Roussillon, the Loire Valley, Provence, Corsica, the South West, and the Cotes du Rhone.

Grapes grown in France, and at any vineyard in fact, are grown under a very specific set of conditions that contribute to its taste. This is called terroir (a French word that is difficult to translate into English), and French wines are famous for their terroir. Some conditions that contribute to taste include grape variety, climate of the area, slope, soil chemistry below the vine, and/or the length of the post-harvesting process to finish the wine. French wines collectively have over 100 different terroirs, which is a huge variety of different conditions where grapes are grown. In turn, this produces numerous different wines, so almost no one bottle of French wine is the same as another.

There are 19 grape varieties which can produce everything from cabernet sauvignon, merlot, and pinot noir (red wines) to chardonnay, chenin blanc, and pinot gris (white wines). French wines and their labels can be difficult to understand if you don’t know French. French wines are labeled by the region they come from. Most other wines are labeled by variety, like “cabernet sauvignon” or “chardonnay.” So knowing which wine to choose takes a little bit of advance knowledge on which regions produce the kind of wine you’re looking for. For example, the Pomerol and St. Emilion regions of France only produce merlots. In Burgundy, merlot and cabernet sauvignon grapes are grown.

Buying wine online can have many advantages, as well as disadvantages for the consumer and seller buying wine online For the true wine connoisseur, buying wine online can be a good way of finding obscure or hard-to-find wines. Many web sites out there allow the mystified shopper to organize wine types according to what they’re looking for or what they prefer. Plus, they usually include wine reviews that can guide the novice to some pretty good wine experiences. However, buying wine online also has some drawbacks.

If while buying wine online, you order a single bottle, shipping costs can get very expensive. This is because the wine plus bottle are typically very heavy. If buying wine online, it is most practical to buy in bulk. This will save you money on shipping costs, since it will cost less per bottle to ship. Some distributors will also give a hefty discount when buying in bulk. Bottles of wine are also extremely vulnerable to major temperature changes during shipping.

Taste can be affected by temperature, humidity, light, and vibration, all of which could impact the shipment during transit. Having your wine shipped during the spring or fall months will most likely minimize temperature changes during shipping. During summer or winter, hot or cold temperatures could ruin your shipment. Quicker shipping options could also minimize temperature changes.

A little less than half of the states in the US also prohibit direct shipment of alcoholic beverages to anyone who lives in that state. Translation — buying wine online doesn’t mean you’ll be able to receive it. Those states that do allow shipment to you from buying wine online have many restrictions that can affect your planned shipment. You should do your homework before ordering that special bottle of chardonnay to be delivered to your doorstep.

Walk into your local supermarket and whether you know it or not, you are slap bang in the middle of an advertising and marketing bombardment. In-store advertising and marketing covers just about everything that is in the supermarket including the design of the building, the design of the checkout operators’ uniforms, massive poster campaigns, special offer displays and right down to little things that you walk past on virtually every aisle like “shelf talkers” and “wobblers”. In many instances, the actual packaging of food and household goods carries masses of marketing material but some items, such as wine and spirits bottles do not offer much scope for advertising – or do they. On-bottle promotions have been around for a long time but maybe you are not aware of them. So what is a bottle promotion?

Well, there are three main types of marketing product that are used for bottle promotions and just to keep things simple, this is an explanation of the categories. Each one describes the different ways that the bottle media attaches to the bottleneck. The first type of bottle media is a bottle collar. Bottle collars consist of nothing more than a band of card that wraps around and clings to the bottleneck just like a collar or a scarf. Traditional bottle collars are usually shaped like cones or sloping square tower so that they can slip over the long necks of wine bottles. This type of bottle collar has been around for a long time and is usually printed on a lightweight board as is most bottle media.

A Bottle Hanger, also known as a bottle hang, is a piece of card that has a large hole at the top that drops over the bottleneck allowing the bottle promotion to hang loosely on the bottle shoulders. Bottle hangers are produced as single cards or as folded cards so that they can carry a little extra information.

A Bottle Tag, also known as a Neck Tag or a Bottleneck Tag, has a loop of decorative string attached which slips over the bottle top whilst the tag rests on the neck and shoulders of the bottle. The tags look like gift tags or like tickets that you would typically find on clothing.

Whilst these descriptions cover the three basic types of bottle media, just like in all advertising and marketing, new bottle media products are beginning to appear in what seemed to be a stagnant little niche of in-store marketing. The same basic product descriptions can still be applied but designers have had on their thinking caps and interesting new tweaks and twists are starting to appear on the market.

The new developments are mainly centred on bottle collars and bottle hangers. Some bottle collars seem to have grown wings, whilst others have become dressier and increased the amount of eye-catching display quite significantly and now look more like a bottle collar and tie or a bottle bow-tie rather than a simple bottle collar. The new bottle hangers are no longer simple pieces of card but have merged with products that we have seen being used in everyday circumstances such as the folding cards that fit neatly into your pocket or handbag that come under the generic heading of pocket media. There doesn’t seem to be an awful lot that you can do with a bottle tag but with the way things are changing, don’t be surprised to see pocket media being presented as a neck tag fairly soon.

Just you watch out for them. What used to be a relatively quiet aisle, seemingly a world away from the bold and brash packaging of neighbouring aisles, might soon become the scene of another marketing onslaught.

Home bars are made with the intention of avoiding loud environment of the professional bars. However, if you don’t have the basic bar accessories, then the whole experience of drinks can convert into a messy affair. So, what are the bare minimum wine accessories that you must have in your bar.

Basic Wine Accessories: There are certain basic bar accessories that can be called bar starter set. These include corkscrews, measures and dispensers, pourer, large mugs, bottle coolers, ice buckets, straws and bar towels. Whether you serve beer, scotch or wine, you’ll need them. 

Basic Accessories for Cocktails: Since you have a bar, you must be able to serve your guests chilled cocktails. For sweet-tasting drinks you should have bar accessories that allow you to mix cocktails. Shaker tin, shaker glass, muddler, cocktail strainer, twisted mixing spoon, jigger measure, bottle pourer, bar knife and paper cocktail umbrellas are some of the accessories that you must buy for the purpose.

Wine Decanter: A decanter removes sediments from old wines and softens harsh tasting tannins present in some red wines. They also highlight the liquids natural colors. Decanters are essential to enhance the taste of wine, especially old ones. Decanting wine in a proper way is also essential for the best effect.

Wine Cooler: The temperature at which wine is served can make or mar its taste. Wine chiller can be set to keep different types of wines stored at the proper temperature for serving. Wine coolers are mostly required for white or sparkling wines. The sparkling wines and Champagne should be completely chilled before serving.

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Recently I read in the paper that a food coop is planning to ban bottled water in the coop. Wow, what a statement. I disagree with this ban for a number of reasons, and you should too, if you are really environmentally-minded. In the Brooklyn Paper, dated March 8, 2008, there was an article about the Park Slope Food Coop. They claim they are definitely banning bottled water in the coop.

Disagree With That Ban:

1. Banning the bottles gives us less choices. We are all adults and we have a right to choice.
2. The substance that they are banning is water, no soda, not diet drinks, not soft drinks and not ice tea -but water. Water is essential to all life on this planet, but soda and ice tea are not essentials. They are not banning wine or beer but just water.
3. You need bottled water when you go hiking or when you are in the car with children or babies. It makes more sense to ban soda bottles than it makes to ban water bottles but that would probably financially ruin stores so they opt for banning water.
4. With the ban on water on, consumers most likely will buy more liquids that contain chemicals (diet soda and diet juices). And that in the long run will be more unhealthy for our society. (I am not a doctor but I have that much common sense to know that when we add chemicals, rather than sugar to our bodies, our bodies suffer greatly. (Diabetes is another story. If you have diabetes, then you need to curtail your intake of sugar. What I am speaking here about is for ordinary people who have no disease or illness.
5. A better consumer education program and having consumers wiliingly cut down on bottled water is a better idea than banning it completely in the coop or in any other store.

You have your own opinions but clearly ask yourself this, why did they pick on water –the basic essential of all life on this planet? And now, when just recently on the news, pharmaceuticals were found in many of our water systems across America, why ban bottled water? If you must ban the plastic bottles then ban the bottles that house soda, soft drinks, juices, beer and alcohol. That is a better move. Or better yet, do not ban the bottle but educate and re-educate consumers. Education is always so much better than force. What is your opinion?

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